Why I’m Rebranding to Read / Write / Run

How stepping back from technology helped me refocus on writing and what matters most.

TL;DR: I’m launching a monthly digest designed to save part-time writers time and help them hit their goals faster.

• Read: Quick insights from what I’m reading to improve your writing faster.

• Write: Actionable tips on how I write—AI tools, workflows, and story strategies that cut hours off your process.

• Run: Lessons from ultrarunning that build mental stamina and creativity for writing.

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Balancing My Love for Technology

2025 feels like the future. We’re a quarter of the way through this century—a mixed bag, but still exciting when a fresh year rolls around.

All that promise. All that potential.

I love technology.

But I love people more.

I’ve spent over 20 years in digital creative arts—design, filmmaking, and writing.

I want to focus on writing and creating worlds for others to enjoy—places where people overcome impossible odds and, maybe, help my readers feel inspired in their own lives.

And if I’m lucky, I hope my stories shift how readers see the world, even just a little.

I like change—maybe too much. I’m a traveler at heart. Even a late-night Tesco run can feel like an adventure in novelty and contrast.

Escaping the Digital Trap

Although I love technology, I’ve learnt I need regular breaks. Time in the real world.

As a user experience designer, I know how apps are designed to manipulate attention.

So this December, I barely touched my laptop or phone. Most days, they sat dead in a drawer. It was bliss.

And running in the mountains or hiking with my wife beats any screen anyway.

All our best holiday moments were tech-free: running, hiking, playing board games.

As you restart your year and your routine, don’t forget how the digital world can start to dominate and distort what matters.

Stepping away gives you the space to refocus on what truly drives your creativity.

Using Technology with Purpose

Technology is hardly all bad.

I’d not want to give up my creature comforts for life in a cave.

Technology—both the mundane and the cutting edge—helps me create. With constraints, these tools can support my writing instead of distracting me.

So, I’m setting hard boundaries—using tech to serve my goals, not run my life.

That’s the balance I want to share with other writers: how to use technology smartly to write more, better, and faster.

Time away from screens is a key part of that, and for me, there’s nothing like a run to get unstuck and think through a problem.

Refocusing on What Matters

My passions—Reading, Writing, and Running—feel inseparable now.

It comes from having a transformative year. You change, and your passions do too. Now it’s time for my work to reflect that.

I’m rebranding to Read / Write / Run. It captures the cyberpunk edge of my stories and grounds me in what matters.

Why Read / Write / Run?

Read / Write / Run mirrors how technology works: input, process, and execute.

It’s the same loop I apply to life—reading to learn, writing to create, and running to stay mentally and physically sharp.

This framework blends my passion for storytelling, tech tools, and personal growth into a system designed to save you time and help you write more effectively.

What’s Next?

I’m starting a monthly digest (starting end of Jan) where I share what’s working for me—and maybe it’ll work for you too.

• Read: Books I’m passionate about and how they’re helping me become a better writer.

• Write: Tools, workflows, and strategies that help me write faster and more effectively.

• Run: Mental strategies and productivity hacks inspired by ultrarunning to build creative endurance and stay focused.

My aim is to save you 10+ hours a month and write more with less stress.